European Business Studies

The purpose of the Alma Mater Europaea - ECM's European Business Studies master’s program is to educate and prepare students to be innovative managers and leaders who will lead businesses and create new policies in Europe.

The Alma Mater Europaea European Business Studies master's program teaches students to do business in Europe effectively and equip them with comprehensive knowledge and an in-depth understanding of the commercial, political, legal and sociocultural framework in both a European and an international context.

At Alma Mater Europaea we train students to think outside the box – to identify critical paths and propose specific and high-quality solutions. Graduates will be able to put theory and methodology into practice as they collaborate to implement management and leadership principles in the modern workplace.

Academic excellence. Innovative programs. Real-world connections. First-class educational experience. Impact your career. Study in the heart of Europe.

Courses

EUROPEAN BUSINESS STUDIES CURRICULUM – 1st YEAR

  Course ECTS
Total per year 60
Total per study program 120
1. semester
1 European political, economic and legal system 6
2 European civilisation and cultural values 6
3 European institutions, networks and lobying 6
4 Research methods and systemic approach 6
5 Ethics and professional standards 6
Total 30
2. semester
6 Project management 6
7 Management of European projects 6
8 Legal aspects of European projects 6
9 Financing European projects 6
10 Financial resources of European projects 6
Total 30

EUROPEAN BUSINESS STUDIES CURRICULUM - 2nd year

  Course ECTS
Total per year 60
Total per study program 120
3. semester
11 Elective course I 6
12 Elective course II 6
13 Elective course III 6
14 Elective course IV 6
15 Internship or excursion or seminar paper 6
Total 30
4. semester
16 Master thesis 30
Total 30

Other courses

  ELECTIVE COURSES ECTS
1 Political relations of Russia and the EU 6
2 Doing business in Russia 6
3 Doing business in China 6
4 Croatia in European Integration processes 6
5 Business Communication 6
6 Business English 6
7 Entrepreneurship and leadership 6
8 Public relations 6
9 Preparation for IPMA certification 6
10 Basics of organisational communication 6
11 Managing a family business 6
12 Corporate social responsibility 6
13 Low-carbon economy 6
14 Entrepreneurial challenges 6
15 EU Methodology for project management 6

 

Faculty

Courses:

CV:

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Richard Linning, Ph.D., is an internationally recognized communication practitioner. He is a past President of both the European Public Relations Association (Confederation Europennee des Relations Publique - CERP) and of the  International Public Relations Association (IPRA). He is a Fellow of the UK Chartered Institute of Public Relation and an Honorary Member of the Russian Public Relations Association. Richard is firmly committed to the ethical practice on which the science behind the art of communication is based. He brings to this course a wealth of knowledge and practical experience earned during a career in which he has worked on every continent. In particular he has assisted organizations to reconcile business and legislation priorities in the European Union for a quarter of a century. In 2012/13 Richard was a Scholar in Residence at the Centre for Global Public Relations, University of North Carolina at Charlotte NC. In 2011 he was made an Honorary Fellow of the Senate of the University of Bucharest in recognition of his promotion of the free flow of information as key to the development of democratic societies.

Advantages

Graduates of the  Alma Mater Europaea European Business Studies master’s program will have a successful foundation for starting and advancing in their careers and will be equipped with applicable business skills taught by world-class experts from various fields.

The carefully designed program and teaching system allow students to acquire and enhance those characteristics prospective employers deem most essential: proactivity, timely reactions, awareness, accessibility, on-line communication skills, and the ability to use new technology in solving ongoing issues.

All Alma Mater Europaea - ECM lectures are filmed and e-learning supported. You can watch them in live stream and re-run them at home as many times as you like.

Employability

Whether developing human resources, enhancing organizational effectiveness, increasing productivity, or overseeing dynamic growth, the Alma Mater Europaea - ECM equips students with the skills, knowledge, and abilities necessary to face the challenges common in leadership positions and achieve their professional and personal goals.

Graduates in European Business Studies will be qualified to assume middle- and high-level management positions in all areas of business administration, particularly those with an international element.

Depending on your area of interest, possible careers with a business degree could include:

  • Management consultancy
  • Trading
  • Sales
  • Marketing
  • Market research
  • Insurance
  • Human resources
  • DURATION: 4 semesters / 2 years
  • CREDITS: 120 ECTS
  • TITLE: Master of European Business Studies
  • LOCATION: Slovenia, Croatia
  • START DATES: October

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