Strategic Communication Management
Doctoral study programme Strategic Communication Management is an interdisciplinary study, focused on new strategic managerial values (personal, intercultural, economic, political, cultural, artistic, religious, health-related, scientific, global, regional, national and local) and new specific subjects. The programme offers theoretical and methodological approaches to communication, as well as interdisciplinary communication skills, competences and knowledge from the area of strategic management (management of and handling information and communication channels at all levels of the managerial process).
Courses
1st Semester | |||
No. | Subject | Professor | ECTS |
1 | Communication management | assist. prof. dr. Daria Mustić and visiting professors | 12 |
2 | Quantitative and qualitative research methods in communication management | assist. prof. dr. Tomaž Kramberger, assist. prof. dr. Mira Hercigonja – Szekeres, prof. dr. Mario Plenković and visiting professors | 12 |
3 | Methodology – writing scientific papers | assoc. prof. dr. Jurij Toplak, assist. prof. dr. Mira Hercigonja – Szekeres and visiting professors | 6 |
Total | 30 | ||
2nd Semester | |||
No. | Subject | Professor | ECTS |
4 | Communicology (Humanities and social approaches in human communication) | assist. prof. dr. Daria Mustić and visiting professors | 8 |
5 | Information, communication and multi-media technologies | assist. prof. dr. Vitomir Grbavac, prof. dr. Brano Markič and visiting professors | 8 |
6.1 | Individual research and project work in the area of strategic communication management – Case study I | Coordinator, Study dean and visiting professors | 8 |
6.2 - 6.4 | Elective subject (seminar) | Visiting professors | 6 |
Total | 30 |
Elective Subjects – Seminars: 2nd Semester | |||
No. | Subject | Professor | ECTS |
6.2 | Internet and social networks in communication management | assist. prof. dr. Vitomir Grbavac and visiting professors | 6 |
6.3 | Politics and communication management (political communication) | assist. prof. dr. Božidar Veljković and visiting professors | 6 |
6.4 | Persuasive communicology | assist. prof. dr. Ljubica Bakić – Tomić in gostujoči profesorji | 6 |
3rd Semester | ||||
No. | Subject | Professor | ECTS | |
7 | Leadership and project management | prof. dr. Mladen Radujković | 10 | |
8 | Media communication and public relations | assoc. prof. dr. Zdravko Šorđan, assist. prof. dr. Daria Mustić and visiting professors | 10 | |
9 | Individual research and project work in the area of communication management – Case study II | All professors from the study programme and visiting professors | 10 | |
Total | 30 | |||
4th Semester | ||||
No. | Subject | Professor | ECTS | |
10 | Corporative and crisis communication management | prof. dr. Ksenija Čulo and visiting professors | 8 | |
11 | Public and stakeholders | assist. prof. dr. Daria Mustić and visiting professors | 8 | |
12.1-12-6 | Elective seminar I | Visiting professors | 8 | |
12.1-12-6 |
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Visiting professors | 6 | |
Total | 30 |
Elective Subjects – Seminars: 4th Semester | |||
No. | Subject | Professor | ECTS |
12.1 | International relations | assoc. prof. dr. Cirila Toplak and visiting professors | 6 |
12.2 | Management and HR development | assist. prof. dr. Vidoje Vujić and visiting professors | 6 |
12.3 | Innovative corporate communication | assist. prof. dr. Ljubica Bakić – Tomić and visiting professors | 6 |
12.4 | Information and communication technologies in communication management | prof. dr. Brano Markić and visiting professors | 6 |
12.5 | Communication law, consultancy, lobbying and ethics of communication management | prof. dr. Šime Ivanjko, prof. dr. Ludvik Toplak and visiting professors | 6 |
12.6 | Communication marketing and advertising | prof. dr. Ksenija Čulo and visiting professors | 6 |
5th semester | |||
No. | Subject | Professor | ECTS |
13 | Methodology of preparing doctoral thesis | Mentors and visiting professors | 16 |
14 |
Communication industry | assist. prof. dr. Suzana Žilič Fišer and visiting professors | 6 |
15.1-15.2 | Elective seminar | Visiting professors | 8 |
Total | 30 |
Elective Subjects – Seminars: 5th Semester | |||
No. | Subject | Professor | ECTS |
15.1 | Management and Leadership | prof. ddr. Marija Ovsenik and visiting professors | 8 |
15.2 | Graphic design of media campaigns | assist. prof. dr. Daria Mustić and visiting professors | 8 |
6th semester | |||
No. | Subject | Professor | ECTS |
13 | PhD thesis preparation | Mentors and visiting professors | 24 |
14 |
Case study on a field of Communication Management | Mentors, Head of department and visiting professors | 6 |
Total | 30 |
Faculty
Programs:
Graduate: Social Gerontology, Strategic Communication Management
CV:
Bibliography: Read more
Lectures at study programmes: Strategic Communication Management (Methodology of producing academic work; PhD programme) and Social Gerontology (Seminar for producing and preparing a doctoral dissertation; PhD programme)
Daniel Siter (1992) is a Slovenian historian, researcher, publicist, lecturer and PhD Candidate at the University of Alma Mater Europaea – Faculty of Humanities, Institutum Studiorum Humanitatis, Ljubljana (AMEU – ISH), where he is a member of the programme group »Research of Cultural Formations« (ARIS, P6-0278) and has habilitation title of an assistant for historiography. He also collaborates with the International Research Centre for Second World War Maribor as a leading researcher, lecturer and author on Nazi prisoner-of-war camp (Stalag XVIII D / 306 in Maribor), its destructive operation, command and everyday life.
At the Faculty of Humanities, he is working on a doctoral research project and dissertation titled »Subversive Activity of Swabian-German Cultural Association and the Role of its Members on Slovenian Soil Between 1922–1945.«
During his master's study at the Faculty of Arts in Ljubljana, he actively participated in a four-year research project on occupation (state) borders in occupied Slovenia (1941–1945). His extensive involvement in the research project and additionally master's thesis (for which he was nominated for the Slovenian Prešeren Award), included alongside research work in the archives and fieldwork (using metal detectors and LIDAR technology), gathering more than 25 oral testimonies of surviving eyewitnesses (through in-depth interviews) of the Nazi war terror, genocide, implementation of Germanization and denationalizing policy and characteristics of everyday life in occupied Slovenia.
Between 2021 and 2022, he was a member of Slovenian-Hungarian Bilateral Research Project Cooperation.
His research focuses on contemporary Slovenian history of the 20th century, primarily the Second World War in Slovenia and the pre-war and post-war eras, focusing on military, political, economic, cultural and everyday life aspects. He is an expert on the life of Adolf Hitler, the history of Nazism, the Nazi prisoner-of-war camps, Kulturbund, the German minority in the Kingdom of Yugoslavia, occupation borders, the second world war and the German occupation policy in Slovenia. He has extensive experience in research work in archives, museums, libraries and research institutions abroad and in Slovenia, as well as performing in-depth interviews with the survivors of the Second World War.
His bibliography includes more than 120 units, including a scholarly book, many original scholarly articles in respected newspapers and magazines for Slovenian historiography and editorship of the conference Book of Abstracts (2023 & 2024). He gave many invited published lectures, ceremony keynote and public speeches, book reviews and comments, media interviews and podcasts on radio and TV, and has participated in international conferences, symposiums and round tables (Prague, Johannesburg, Canterbury, Metlika, Zagreb, Maribor …). He regularly organises, moderates and chairs conferences.
He authored and publicly presented five original exhibitions (the most recent at Victory Museum in Moscow in 2024 based on a special invitation by the latter). He also published a highly acclaimed pioneer and one of the best-selling scholarly books in Slovenian historiography (in two editions in 2021 and 2023 under the publishing house of AMEU – ISH), Rogaška Slatina Under the Swastika: Spa Resort During the Occupation of 1941–1945, which received immense success, interest and inquiries, media publicity, coverage and attention, positive reviews, readership approval and positive public response and was immediately sold out. His book, on more than 400 pages, is a product of extensive, complex, and in-depth four-year research, for which he received an official municipality reward and recognition from Slovenian President Borut Pahor and was nominated for a person of the year on the municipality level.
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Advantages
Grants & Partnerships
Employability
A list of possible employment opportunities and areas for candidates with a PhD in Strategic Communication Management:
Public relations
Leading media, economic and political campaigns
Managing crisis communication
Corporate communication
Press office – corporations and political groups
Media relations
Communicology research
Political marketing
Communiology specialists for work in institutes and higher education institutions (researchers)
PR agencies - management
Strategic and communication counselling
Communication analysis of the competition (benchmarking and SWOT analysis)
Strategic communication in tourism, etc.